It's a fact that most of the business that is conducted today is the direct result of network marketing efforts. Most people have to see a product or service advertisement seven times before they will buy, but are more likely to purchase much sooner if a friend, family member, colleague, or some person of influence refers them to that product or service.
It's the fear factor that drives most small business people away from networking. I have given you a program to help you get over it.
Public speaking is the 1st issue I'm going to discuss, and I make it really rather simple. If I can do it anyone can. Practice the steps listed below.
1. To put it simply, you have to be properly prepared. Follow the tips that follow and practice what you are going to say, until it becomes natural for you.
2. If you are going to a networking event, make sure to have everything you need the night before, if not sooner, and make sure you get plenty of rest.
3. Some may say on the way to a function, listen to your favorite type of music to help you relax. I personally do the opposite and listen to music that motivates me and gets me pumped up. Which ever works for you to put you in the zone!
Now I I have developed the perfect plan for you to develop your own rejection free 30 second advertisement. The key to this is knowing that your job at a networking event is not to sell anyone. Instead you are trying to figure out a way that you can help the others in attendance get more prospects and in turn how they can help you. It's always been a false perception that people at a networking event are all going to be prospects, if it works out that way then great but it's not the purpose.
1. Hello my name is (your name) and I'm with (your company name)
2. Next generate a statement of what you do rather then simply saying what you do. Example don't say I'm a landscaper, instead say We assist our clients in planning and creating their own at home paradise."
3. Tell them 1 or 2 important facts or typical hot buttons your clients will have.
4. Well the only thing left is to tell them who makes the perfect client for you and in a rejection free statement if they know anyone to please have them contact you. Remember you are there not to sell them, but to find those that can help you to find more leads and you are them to help them.
5. Try to keep it to no more than 30 seconds.
Create your own advertisement and practice, practice, practice. Do this and you will be able to network like a pro!
